Brand Identity & Digital Presence for a Travel Startup
Client: TripZik
Role: Brand & Visual Designer
Role: Brand & Visual Designer
Year: 2024
Scope: Logo, Guidelines, Stationery, Merchandise, Social Media
Scope: Logo, Guidelines, Stationery, Merchandise, Social Media
About TripZik
TripZik is a global travel agency group built around the idea of turning journeys into stories. With a focus on curated holiday packages, guided tours, and personalized itineraries, TripZik helps travelers explore beyond boundaries and discover new horizons.
TripZik is a global travel agency group built around the idea of turning journeys into stories. With a focus on curated holiday packages, guided tours, and personalized itineraries, TripZik helps travelers explore beyond boundaries and discover new horizons.
Story
TripZik began as just an idea with no clear identity. I shaped it from the ground up—crafting the logo, brand guidelines, stationery, and social media visuals—to create a cohesive presence and position it as a modern travel startup ready for a global audience.
TripZik began as just an idea with no clear identity. I shaped it from the ground up—crafting the logo, brand guidelines, stationery, and social media visuals—to create a cohesive presence and position it as a modern travel startup ready for a global audience.
Logo Rationale
The logo is built on the idea of flow—a line that represents movement and exploration. Shaped into the T, it reflects progress and direction, while the airplane detail symbolizes travel, freedom, and global reach. The result is a dynamic and modern mark for a travel brand.
The logo is built on the idea of flow—a line that represents movement and exploration. Shaped into the T, it reflects progress and direction, while the airplane detail symbolizes travel, freedom, and global reach. The result is a dynamic and modern mark for a travel brand.
Mockups
Stationary
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